It’s not easy to make an animation. There is a lot to do at any time that certain activities sometimes fall apart from seemingly more important ones, such as working on animation.
Choosing the right background music for your animation project might seem like an afterthought when you struggle with the storyboards or draw 24 frames per second. Still, it will prove to be counterproductive to the entire production without taking the time to select the right music.
According to experts at Spiel Studios, every video’s music gives the atmosphere of the whole thing. It also creates a beautiful feeling in the background whether the right path has been selected. So if you lose your choice, you have to weigh things before you make the decision.
Consider The Mood You Want to Give
Music is among the critical aids in any video. It essentially determines feelings for everyone who watches the video. What is the atmosphere or mood that you want to construct this piece? What kind of feeling would you like to evoke in your video?
When you first hear the music, close your eyes and try to meditate it. It’s very easy for you to determine which mood goes with which music. But if you still find it difficult to decide, make the child listen and ask him/her what makes them sound like this song. Children are lovely to know whether they are happy or sad about it.
Another clear indication will be the group in which you use the music website. When you use their search tool, you can find all kinds of emotions or genres on these pages. All you need to do is type and listen to the feeling you want. Instead of hundreds of songs on the web, you can choose between a selected few.
What Is Your Video’s Purpose?
The next important thing you have to think about is why you made this video? In other words, what is the message behind it, and what are its uses?
There are many uses for animated videos, and depending on the type of video, you can select the right music. Some examples of the kind of video and the appropriate tunes are given in the following points:
Entertainment
Things are not as straightforward for this category as they seem. The choices are far too different to try to take a broad view of one rule for all of them. Depending on the mood, however, some scored music will be, of course, a good choice. This means it is specifically designed for use as a soundtrack. If you choose a famous song, your video looks like it’s an animated music video.
Emotions still play the most significant part in entertainment. You need to closely analyze the type of emotions you want to elicit in each scene and choose the tunes to do so. This is because you most likely share a story while you’re entertaining. And music is an excellent way to tell a story without even using words.
Informative
This type of video is used mainly for information purposes. It may be an instructional video, an explanation, a training video, or a passing video of a procedure. This form of video usually focuses on the specifics. The music you select should also not be distractive. The best tunes for instrumental music in this case should be something with a slow and repetitive rhythm.
This works well because time is not taken away from the narration, which most people can concentrate on. However, if the video reflects significant themes that are less focused on small details, the emotional tones work well in the foreground. An orchestral, classical, or scored piece will work all very well.
Advertisement
The choice of tunes is as critical with commercials and marketing videos as the videos themselves. You must remember if your video is a product, a service, the brand itself, or even a combination. This reality should affect your decision. The “right” music is debatable in advertisement videos.
Some people recommend that it be up-to-date to draw interest. Some people argue that it should have a calm feeling when it comes to portraying an issue at the start of the video to reflect the action or the fear of failure. However, if the answer is represented in the video, it can grow more optimistic and deeper. Does this sound familiar to you? Well, it works like that, and it works forever.
Consider The Role of Background Music for Your Video
Ask yourself the role of music in your video. Should the music track or push the message? For intricate details, you should choose an upbeat track that does not draw the viewer’s attention. If you want to express significant concepts, choose a track that evokes more emotion. The background music should be added to the commercial for video advertising. The track you select should fit the music tempo with the video pace.
Select The Music to Speak to Your Audience
The background music for the video also depends heavily on the video’s target audience. For example, you can use child-appropriate music in your videos if you are making toys. When selecting music for your video, you also need to remember demographics. Is your audience listening to music from a cultural tribe (e.g., Hip-hop, Indie Rock, and EDM)? Will the selection of a genre appeal directly to your target audience?
Take The Role of Frequency and Sound
If your video is talking a lot, avoid music with the same notes and tones as the human voice—typically a guitar, violin, cello, viola, and pieces of piano and keyboard instruments. It will make it hard to hear the speaker.
If the emotional tones of the above instruments are needed, choose tracks with simple melodies and repetitive chord advances. You may, however, choose something complementary to the human voice, like bass or ambient music.
Animation, at its finest, is almost like magic to come to life. This is a sensory experience for the viewer, and as long as you use music and all the other instruments at your disposal to make your story come alive, the outcome will be nothing short of magic.